marketing translation • websites     • advertising    • brochures   • technical documents • proposals   • qualitative research stimulus

In its simplest form translation consists of taking words or text from one language and converting them into another. However, it gets tricky because words, verbs and grammar are highly complex. If you combine those with style, idiom, slang, culture and context you have the delicate dance that is marketing translation. Stretch that further. Take a creative concept, blend in the variables and you get the art of transcreation. All this allows your brand to maintain its impact across cultures. Click below to see some examples of our French to English translation projects